Scatter Editorial Desk

Employee advocacy is a trending marketing strategy for all the right reasons. Companies have now come to view their employees as the best brand ambassadors for their products. These companies are going the extra mile to help their employees grow by introducing a happy work environment, incentivizing initiatives, and enabling them to carve out success.....

Website owners often face a dilemma when trying to decide how to promote their sites best online. An attractive option is Google AdWords, a pay-per-click advertising network that allows advertisers to bid on target keywords in their ads. The more popular a keyword, the more expensive it will be to bid on. These ads are.....