About Scatter

At Scatter, our mission is to transform the landscape of content marketing, guiding our clients from the chaos of content disarray to the clarity of strategic direction. For over eight years, we have honed our expertise, blending top-tier content strategy with compelling storytelling to craft content that resonates deeply with audiences, whether in the B2B or B2C space.

With a suite of proprietary solutions at our disposal, we empower both newcomers and established players in the realm of content marketing. When you partner with Scatter, you’re not just gaining a service provider; you’re enlisting a dedicated extension of your core marketing team, committed to delivering tangible results and helping you navigate the dynamic world of digital content.

Job Description

Location: Mumbai

CTC: Up to INR 7 Lac per annum
CTC Breakup: INR 70,000. This is part of the above CTC and released upon completion of one year. Subject to being on the payroll and not serving a notice period.

What does a day in the life of a Senior Copywriter look like?
While no two days would look the same, these are the core parts of your job.

You’re a stickler for grammar rules.
• We’re not on the lookout for Shashi Tharoor, but we don’t want to cash you outside a Bhad Bhabhie either.
• You need to be aware of your punctuation rules not just for grammar, but how they can play a role visually as well.
• You will be responsible for ensuring that all written communication produced by our team adheres to the highest standards of clarity, accuracy, and professionalism.

‘Research’ is a word that must tickle your fancy.
• You should be abreast of current events and what’s happening in the world. The more you know, the better your writing will be
• You will be analyzing competitors’ marketing strategies and stay up-to-date with the latest trends to craft copy that speaks to your audience

You’re a knowledge-seeker
• Learning never ends at Scatter, and thus, you need to keep reading and learning – so you can educate your team as well as the client. It’s important to share your knowledge with others, but avoid coming across as a know-it-all
• You should maintain a constant curiosity and eagerness to learn about various topics, trending news, and new features, and use them as part of your professional toolkit.

Quality control
• As a superb writer, with an eye for visual design, it’ll be your job to ensure the quality of the text, design, and video deliverables we make – in the first few months of onboarding new clients.
• Again, this means you’ll have to work with different teams to ensure that the standards are set high in the first few months and are easy to replicate for other teams, once you move on to your next project.

Setting the tonality
• When you have multiple brands from the same sector/industry on your roster, like we often do at Scatter, it’s your responsibility to ensure that no two brands sound alike. For example, Nike’s communication focuses on inspiring and motivating its customers, whereas Adidas emphasizes the technology and innovation behind its products.
• For this, you will create Style Sheets, be a part of and immersive Content Briefing calls with clients.
• It’s your job to help brands create a niche, in their choice of words and images, so that their consumers can connect with their unique branding and communication styles.

Ensuring adherence to strategy
• You will be the bridge between the Content Creation and the Strategy teams.
• This means you’ll have to work with different teams to ensure, at regular intervals, for different accounts, that the content we create is in line with the overall marketing goals the brand is looking to achieve.

What will you bring to the table?

This is the right job for you if:
• You have 2+ years of experience
• You are a fantastic writer.
• You have experience working on creative concepts and strategies for brands.
• You enjoy brainstorming and coming up with ideas.
• You are structured in your way of working.
• You can work on the small things and the big things with equal excitement.
• You’re a team player, but very productive when left to your own devices.
• You pay attention to detail.
• You are open to acquiring new skills.
• You can multitask and manage to work on multiple things at the same time.
• You are willing to go beyond what you are told to do and work hard.
• You are open to feedback.
• You stay aware of global happenings and industry updates.