Sep 2017

Delivering personalized content – The Mark Schaefer interview

Mark Schaefer
Mark Schaefer is a college educator, marketing consultant and author of 5 marketing books including The Content Code. A recent Onalytica report pegs Mark as the #8 content marketing influencer. He was quick to respond to our request for a tête-à-tête. We loved his answers to our questions and think you will find this read very useful. Read on as he talks about personalization.....
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Sep 2017

[Answers] Content marketing guru or novice?

Content Marketing Answers Influencer Marketing
1. Average time spent on a content piece The median time people spend on content piece is 37 seconds Skim-able content is something that is a reality with an average consumer. Having skim-able content is  not about deducting content information, rather about presenting it in a way where average consumer is able to perceive its.....
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Aug 2017

Want to run a forum? Here’s what you should keep in mind

Scatter - How to run a forum
In the digital age, the online discussion forum, (sometimes called a bulletin board or message board) serves as a virtual coffee shop. It enables people to chat in real-time or over days or weeks about practically any topic, making forums an appealing venue. Internet marketers, home brewers, and robot enthusiasts alike can all gather on.....
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11 Content marketing pegs for August 2017

Content Marketing - Branded Content Marketing Opportunities - Aug 2017
August is all about the Leos, it’s about the monsoons almost receding, August is about watching ‘Border’ and ‘LOC’, August is at the start of the festivities, August is the tipping point from the quiet, boring first half of the year to the charged up, gearing-up-for-a-rollercoaster, second half of the year. Also, August is all.....
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Jul 2017

Top tools every digital nomad and remote worker should know about

Do you want to work from home and be your own boss? Are you looking for ways to boost your income without having to commute to office every day? There are numerous networking platforms designed to connect business owners looking for content marketing specialists with freelance workers looking for gigs. Check out these following fabulous.....
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Jul 2017

These 15 facts will boost your video marketing skills

Back in the day, it was normal to keep to yourself on the internet. You didn’t want to share your full name, let alone your photo, on a public web forum.   Now, the opposite is true. When people use the internet, they want to share everything. More than 2 billion people share photos, life.....
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Jul 2017

Developing content for your brand’s digital audience

brand-digital-audience-content
Brand owners must invest in developing high-quality content as part of their SEO strategy to maximize their value in the digital world. Those who fail to do so will probably lose out to competitors because many consumers prefer brands who publish engaging and interesting content. If your audience loses interest in you, they are less.....
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