May 2018

5 Online tools for effective and better copywriting

copywriting - open laptop surrounded by stationary tools
A major portion of the current generation uses internet as their source of information. As per estimations, around 51% of the world population constitutes the internet user base. Majority of this internet user base are students and working professionals who are hugely dependent on information provided by internet to create papers and presentations. So, it.....
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May 2018

A freelancer’s guide to writing effective proposals

proposal - a person using his workspace with a laptop, calculator and notebook
A proposal, as the name suggests, is all about putting forward a scheme, an idea, a solution, or a plan. It is a fundamental part of any business project; essentially the ‘pillar’ that finalises the deal. So it is very important that your proposal is written in such a way that the deal doesn’t fall.....
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May 2018

Social media marketing : Publishing relevant & fresh content

social media marketing - social media logos printed on wooden blocks, placed together
One of the key components of a successful social media marketing strategy is fresh and relevant content. But, very often business hiccups and social media burnout can get in the way of managing a consistent and solid content strategy. Fortunately, there are a variety of tools and tricks that can help marketers stay organised, inspired,.....
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May 2018

10 Ways to market your blog better

blog writing - a woman thinking about her content in a shack
Blog Writing is something of an art form in itself. Blog writing is usually written by an individual who is an authority on a certain topic. Readers who are interested in that topic, and who want to learn more will follow that blogger and read his/her blogs regularly. But there are so many blogs out.....
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May 2018

Secrets of writing a viral post to increase your blog’s reach

a man making a plan on wall for a viral post
With more than 152 million[1] blogs on the internet, visitors are starting to feel inundated with information. Therefore, as a marketer, the challenge is to create impactful content that can cut through the clutter. And to do so, it is important that your blog stands out in a way that grabs your reader’s attention so.....
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Content marketing ideas to drive conversations for May 2018

content marketing ideas - an illustration of the may season
As your audience prepares for May with trimmed waistlines and vacation plans, we bring you a suite of content marketing topics to let your brand be seen in their best digital avatars. With the mercury soaring, taking with it the craze for T20 and air/train fares, here are 19 content pegs that brands like yours.....
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Apr 2018

Pinterest: Branded content ideas to improve your presence

content ideas - a person browsing through content on a tablet
Did you know that there are over 200 million monthly active users on Pinterest? Pinterest is a popular social platform that helps users find inspiration and discover endless ideas related to various content like food, travel, home improvement and lots more. For brands, Pinterest is a great platform to reach out to a niche audience.....
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