Blog Posts
Blog Posts
May 2017
Casual fans to passionate followers: Powerful brand publishing
2 min read
It is very difficult to acquire a fan, even more difficult to convert that fan into a follower; but it is most difficult to keep a follower interested in your brand over a long period of time. Where most traditional marketing mediums have faltered, content marketing emerges triumphant. Using the right brand publishing tactics, it is.....
Read More
Blog Posts
Jan 2017
How to Make an Effective Content Calendar
2 min read
On a daily basis, a sea of content is released into the internet for popular consumption. How this content is consumed and shared depends on quality, relevance, reach and its ability to engage netizens (users). All these parameters assume all the more importance if you are looking to digitally market a particular product or service.....
Read More
Blog Posts
Dec 2016
How to create a niche for your brand
2 min read
You and your team have worked hard at creating a brand. From time to money to efforts, you have given all that you have for brand creation. People are loving you and competitors are keenly awaiting your next move. How, then, do you keep this momentum going? How do you increase your customer base? How.....