[E book] Content Marketing Power Talk
In the rush to create more content, there’s barely enough time for brands to think of about the “why”, “for who” and “to what end” of content marketing.
While every brand has its unique set of marketing goals, values, and assets, a lot can be learnt by tapping into industry thought leadership to identify trends and best practices.
At Scatter, we constantly engage with content marketing stalwarts to drive constant innovation. In this edition of Power Talk, we’ve put together four such conversations for your reading pleasure.