4 Free tools to transform your content from meh to yay!
Content forms the core of your marketing. So it has to be cohesive, compelling, and convincing enough to hook – and subsequently, convert – your consumers. But is it just about the text? Can simply presenting the text with subheads or bullet points do the trick?
Likely not. With the advent of videos, animations, and infographics, there’s a whole new dimension that can augment the appeal of your content. But you don’t need to be a designer or a professional developer to make your content engaging enough. There are plenty of free tools available online that can add a dash of excitement to your copy and increase its visual appeal.
Without further ado, let’s check out the top four free tools.
This simple portal gives you the power to design with an intuitive drag-and-drop feature. It gives you access to vector images, photographs, graphics, and fonts that can be used to embellish your content. It’s not just images; there are templates for different business proposals, résumés etc. that can be a real boon if you’re just starting up your business and are new to the field. The best thing about Canva is that it’s absolutely free until you opt for their premium images.
Design Wizard is another fantastic design tool to glam up your written content. Just like Canva, it gives you an array of photographs, graphics, and design elements crafted by their in-house team. The editable designs, proposals, and infographics are just too tempting. DesignWizard also allows you to resize your images to make them suitable for use on social media channels such as Facebook, LinkedIn, Twitter, Instagram, and others.
Biteable is something you’ll surely love. This video making/editing platform lets you make videos when you are on your lunch break! Yes, that’s what their website claims about the speed. There is a large pool of videos already available that can be edited to match your requirement. Starting from scratch? No worries; just get going with the help of various animations and footages listed on the website. With a little help from Biteable, you can make ads, explainers, and social media videos in minutes.
After you’re done designing your image or infographic, you may wish to make it clickable. You can do this very easily with ThingLink, which gives you the option to upload any image and add small icons. These icons become visible when you hover the mouse pointer over it. With their help, a viewer can click through to watch videos, visit links, or read messages that you have written for their assistance or to emphasize a point. The good thing is that these images are shareable too.
These are some of the freely available design tools that you can depend on to spruce up your content. There are many others too that you can find online. Next time you are creating content, take help from them and increase your engagement rate manifold.