Scatter Editorial Desk
Should your content marketing be the same for all CXOs?
4 min read
For too long now, B2B content has been written for the mysterious CXO. The one who calls the shots. The one who reads The Wall Street Journal. The one who wears suits and ties. The one who “doesn’t go into technical details but cares about the big picture”. But who is this CXO? And what do.....
How to make an impactful website design that truly represents your brand
1 min read
Your website’s appearance plays a very significant role in deciding the fate of your business in the online world. No matter how diligent your SEO and other digital marketing efforts may be, ranking higher may only lead to increased bounce rates. Busy checking your content for errors and typos? You may be on the wrong.....