Scatter Editorial Desk

Janus, the two-headed Roman god after whom the first month of the year is named, is said to look both, at the past and the future. As 2021 dawns, perhaps it is best that we do the same – learn from the lessons of the previous year while rebuilding the future with hope. Use these content marketing ideas to fuel a sense of renewed.....

With the COVID-19 pandemic forcing everyone to stay indoors, there has been a sudden surge in our online behavior. From scrolling through social media to researching things on Google, people are spending more time on the internet. Content creators and brands are taking advantage of this rise in online consumption. They are engaging with their.....

In the rush to create more content, there’s barely enough time for brands to think of about the “why”, “for who” and “to what end” of content marketing. While every brand has its unique set of marketing goals, values, and assets, a lot can be learnt by tapping into industry thought leadership to identify trends.....