Scatter Editorial Desk

August brings with it the festive spirit. This might explain the rush of optimism that powers you as you make plans to work towards achieving the milestones you set for yourself at the beginning of the year. But wait! Before you start filling your calendar, go through ours, for these topical events will help you.....

Fortune favours those who are prepared and when it comes to marketing communication and social media, preparation is the key. When you are prepared, good ideas will naturally follow. This year, instead of following trends set by others, use these content marketing pegs and kick-start conversations around your brand. 1. April Fools’ Day, 1st April.....

What allows one company to gain an edge over another? Better utilisation of time. With the proliferation of technology, that is exactly what automation has helped businesses do. When human effort is no longer required to do work that software programs can perform, more effort can be directed towards ideation and innovation, which machines are.....