Scatter Editorial Desk

Fortune favours those who are prepared and when it comes to marketing communication and social media, preparation is the key. When you are prepared, good ideas will naturally follow. This year, instead of following trends set by others, use these content marketing pegs and kick-start conversations around your brand. 1. April Fools’ Day, 1st April.....

What allows one company to gain an edge over another? Better utilisation of time. With the proliferation of technology, that is exactly what automation has helped businesses do. When human effort is no longer required to do work that software programs can perform, more effort can be directed towards ideation and innovation, which machines are.....

“Woh aa gaya, dekho… Dekho woh aa gaya!” August is approaching. And it has the best of festivities to offer. There’s Friendship Day, when school students exchange friendship bands and the popular few flaunt their social credit with bands lined all the way up to their elbow. And Raksha Bandhan, when the family fumbles through.....