Scatter Editorial Desk

Creating branded content? In today’s scenario, every marketer aims to create consumer-centric content. While traditional marketing approaches generally glorified a particular brand, product, or service, new-age strategies focus on making consumers’ lives easier. And this is exactly what creating branded content helps you achieve. Branded content is a marketing practice that helps brands grab attention.....

Writer’s block can be the worst nightmare for a creative writer. Your mind might be brimming with ideas, but words just won’t cooperate. Or you simply can’t find the inspiration to bring those thoughts alive. Worry not. This happens to every writer, big or small. If you too have been struggling with writer’s block, here.....

Content marketing has become a major buzzword in internet business circles over the past few years. Some consider it to be a radically new technique, while others claim that it’s just an interesting spin on the traditional marketing approach. Either way, the success or failure of a content marketing initiative is always dictated by the.....