Scatter Editorial Desk
From GST to Great Story Telling – Content marketing July 2017
7 min read
Where June was about your audience hopping between two seasons – summer and monsoon – July is about them hopping between two feelings associated with one season. July is about them waking up to the rain rhythmically lashing against their windows and it’s about them getting stuck in traffic on their way to work, July.....
Why should marketers partner with content marketing experts for great results?
3 min read
Marketing teams in India are increasingly taking the content marketing plunge and ramping up efforts to engage with customers. As they dive in though, the one big question many are asking themselves is, “Should we outsource our brand’s digital content needs?” After all, marketing teams know the product/service best. But the question remains: Even if there are.....
5 Landing page tools to streamline your marketing funnel creation
3 min read
While a landing page can refer to the entry point for a website, most marketers use the term to describe a page used to generate leads or pre-sell a product. Landing pages typically remove many of the distractions found on blogs and traditional websites, aiming to get visitors to complete a content marketing goal. The.....