Scatter Editorial Desk

Mar 2018

What makes great content? A guide for online marketers

Healthy woman celebrating before a beautiful sunset - Scatter Content Marketing - Publishing Good Quality Content
Content marketing has become a major buzzword in internet business circles over the past few years. Some consider it to be a radically new technique, while others claim that it’s just an interesting spin on the traditional marketing approach. Either way, the success or failure of a content marketing initiative is always dictated by the.....
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Feb 2018

Essential blogging tools every blogger must know about!

Blogging Content Marketing Scatter
Blogging and it’s tools have been evolving for quite some time now and has become an essential part of content marketing. But keeping up with all the new trends and technologies used to make a stunning blog post can be taxing. Familiarising yourself with few free tools can make blogging easier and better at the.....
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Feb 2018

Publishing companies reinvent themselves as digital content providers

Scatter - News articles shown through print, tablet and phone - Publishing Companies
Print publications once depended heavily on advertising revenues. Before the noughties, there were lots of advertisements appearing in magazines and newspapers. However, with the onset of online publications, advertising in print began to diminish. Print publications such as newspapers and magazines struggled to make revenues and profits. Online advertising and new models like programmatic advertising.....
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