Scatter Editorial Desk

It is the year 2018 and companies are creating more content than ever before. But is everyone doing it right? As India’s first content marketing company, we’ve spent more than three years in the trenches and have realized that there are some content marketing Dos and Don’ts that are universally applicable. For example, always starting.....

When investors come forward to buy or invest in content companies, people wonder what attracts them, and what makes them want to invest in content. There are some notable examples: Jeff Bezos buying the Washington Post; Rupert Murdoch investing in Indian regional channels and VCCircle; Mukesh Ambani buying Network18. Of course, interests would vary and.....

Crossing a whopping 15 million, India has the second-largest pool of freelancers in the world. But, it’s safe to assume that majority of these people had the same question in mind when starting with their career in freelancing. Is it possible to make more doing freelance work than I would on a salary? Given that.....