Scatter Editorial Desk

In the rush to create more content, there’s barely enough time for brands to think of about the “why”, “for who” and “to what end” of content marketing. While every brand has its unique set of marketing goals, values, and assets, a lot can be learnt by tapping into industry thought leadership to identify trends.....

Having created 1,20,000+ text and visual pieces for 250+ brands in the B2B and B2C space, here’s what we’ve learnt about creating effective, memorable and engaging content.    

With over 430+ million internet users- 75% of which are millennials- and the largest number of AdBlock users in the world, Content Marketing in India is a plane waiting to take off. Here’s a look at the Great Indian Content Marketing Story your brand can be a part of –