Brian Pereira

Brands want to become publishers and producers of content. Marketers have finally acknowledged that good content is the way to a consumer’s heart; it is essential to drive audience engagement and conversations. Keeping content consumers ‘engaged’ means a couple of things. There are presentation aspects to be considered. The content should be interesting, meaning it.....

Why infographics? Visuals are known to improve learning and retention by 400% 37% of marketers say that visual content is the most important form of content for their business Visuals make content 40 times more shareable 84% who’ve used infographics consider the medium effective Infographic production increases by 1% every day These numbers clearly show that visual.....

Yes, go ahead! Put all your eggs in one basket. I encourage you to. In fact, the best content marketing experts around the world encourage you to have all your content in one place, on one platform. Having a central hub for branded content is extremely important, and at this point, more and more brands.....