Scatter Editorial Desk

Apr 2019

7 superb ways social media guarantees a successful product launch

New Product Launch Marketing Commercial Innovation Concept - Image Lady using laptop and has a pen in hand and notebook is also on her desk
It must come as no surprise that social media has taken the world of business and marketing through a whirlwind of digitalisation and disruption. 75 per cent of marketing done by start-ups and corporations is purely digital, and of that, Instagram marketing holds the top slot. Not only are there 3.48 billion social media users in 2019, but there.....
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Apr 2019

Why brands need a long term relationship with influencers

Influencer Marketing - Why brands need a long term influencer relationship. He is holding a black notebook with one hand and pointing a finger from his other hand towards it. The book reads Brand Ambassador.
As a brand thriving to pave its way into the market, the first goal is to set yourself apart from competitors. One of the best ways to do so is by building a fruitful relationship with influencers, who often have a large hold over audiences in their niche. It is an industry that is growing.....
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Apr 2019

Why micro-influencers may be a suitable option for your brand

When to choose micro-influencers : An influencer posting a picture on Instagram. Inluencer wearing trendy clothes with a pink cap and pink phone
The influencer marketing game has transformed into a billion-dollar industry today and is set to grow even more by the end of 2020. Considering we live in a digital age, the term influencer is not unfamiliar; but micro-influencers is a term still unheard of by many. The question that marketers are asking today is: “Who.....
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