Scatter Editorial Desk
Mar 2021
Branded content FAQs every writer must have answers to
4 min read
Branded content drives 86% brand recall as compared to pre-roll ads (65%). It has also proven to be 22 times more engaging than display or banner ads. But what really is branded content? Simply put, branded content is content created by a brand to share its brand messaging while also providing information, entertainment, or both to their audiences. Now that may sound like almost.....
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Mar 2021
Top Online Courses for Writers and Graphic Designers
3 min read
By enrolling in online courses, you have the advantage of learning from some of the most names in the business, often at your own pace and convenience. Such courses give you the right approach when developing a new skill and help you discover new talents. If you are an experienced writer or designer, these courses can.....
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Mar 2021
How can illustrations increase the effectiveness of your content?
2 min read
Trends in the content marketing industry change quickly, but the importance of illustrations has remained constant for years. While 23.7% of content marketers admit that design and visual content is their biggest challenge, many of them have predicted that more than 50% of businesses in 2021 will rely largely on visual content. Using illustrations is a proven tactic to keep readers.....