Jun 2018

Podcasts: The Future of Content Marketing

Podcasts-Content Marketing-Scatter
In a rapidly moving world, people spend most of their time travelling. In India, people spend more than 100 minutes daily in just commuting from their homes to the office. These 100 minutes every day they are just sitting in the metro, cabs, local trains or their cars. This is the time when they prefer.....
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Jun 2018

How brands can leverage Instagram to grow their business

Instagram Marketing Tips - Scatter - Content Marketing
Over the last 8 years, Instagram has become one of the most popular social media platforms. It boasts around 800+ million active users around the world, out of which more than 43 million users are from India. This has made the photo-sharing app a huge marketing platform for brands. In social media giant’s co-founder Mike.....
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May 2018

How Klout score helps in improving your social media influence

klout score - scatter
Klout is used to measure and assign a numerical score to your digital influence. The Klout score is assigned between 1 and 100, after analysing social media profiles. It has had its fair share of criticism, with one section even terming it as ‘socially evil‘. But with time, it has received widespread acceptance and is.....
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Content marketing pegs to drive conversations for June 2018

content marketing pegs - Scatter
The ‘mediator month’ of June tries to balance the scorching heat with the promise of impending rain. It is also a great month for brands to ace their content marketing strategy with diverse talking points. From cashing in on last-minute vacation deals to giving back to the community by leveraging World Blood Donor day, we.....
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May 2018

Photo editing tools to make your blog appealing

photo editing - Scatter
“A photograph speaks a thousand words.” This old Chinese proverb holds tremendous significance even in today’s world, especially if you are a blogger. As capturing the attention of the audience is becoming tougher with every passing day, mere texts fall flat to grab the eyeballs of the readers. What comes to the rescue is photographs......
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May 2018

If you have these traits, you can be a social media influencer

Social Media Influencer - Scatter
Did you know that tweets from brands coupled with tweets from a social media influencer increase the purchase intent of the audiences by 7.2x? A social media influencer is someone who has established credibility in a specific industry (fashion, technology, food, etc.) on social media, has access to a large audience, and can persuade others.....
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May 2018

5 online tools for effective and better copywriting

online tools, Copywriting - Scatter
A major portion of the current generation uses internet as their source of information. As per estimations, around 51% of the world population constitutes the internet user base. Majority of this internet user base are students and working professionals who are hugely dependent on information provided by internet to create papers and presentations. So, it.....
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