Sep 2019

Easy to use tools to measure the performance of your content

Tools for measuring content performance
So you’re creating valuable, creative, and memorable pieces of content for your business. Great! With your content marketing game going strong, it is important to assess the performance of your content. There are two ways for a business to do this. The first and most obvious way is to hire an expensive professional who can.....
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Sep 2019

5 Skills that working in content marketing space teaches you

Content Marketing Skills Concept
“If someone offers you an amazing opportunity and you’re not sure you can do it, say yes – then learn how to do it later.” This quote from Richard Branson should motivate you to take up any difficult but exciting task, even if you’re unsure you can do it, as it can be learned later......
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Sep 2019

How to get the perfect CV to land up a job in content marketing

Career in Content Marketing - CV Creation
If you’re trying to land a job at a content marketing organization, you probably don’t have to be told how important it is to stand out. But despite knowing how to market products, even experts can falter at selling themselves. Research states that an average recruiter decides in only seven seconds of looking at a CV.....
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Sep 2019

Freelancing as a career option in content marketing

Freelancing in Content Marketing
Imagine a life where you don’t have to set an alarm for the next day; where you work half sprawled on your bed with your cat lazing by your side; where you aren’t forced to work on projects you don’t like; and still make the same amount (if not more) of money as you would.....
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Sep 2019

5 Career options to explore in the content marketing space

Career in content marketing space
Content marketing or digital marketing is a booming space today. It offers a gamut of job opportunities to those interested in exploring this domain. Are you looking at establishing a career in the content marketing space? Here are some options: 1. Content writer If you have a passion for research and a way with words,.....
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Sep 2019

Wish to pursue a career in content marketing? Read this first

Wish to start a career in content marketing - Read this first
Back in 1996, Bill Gates, in one of his essays, illustrated the internet’s future as a forum for content when he stated ‘Content is King.’ More than two decades later, his observation continues to be widely quoted in the digital marketing industry. Currently, engagement-driven and quality content is the focal point of all marketing strategies.....
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Sep 2019

How to generate more leads for your business with infographics

Generate Leads with Infographics
Infographics are more than just pretty pictures with cool text. They reflect reliable data, perfect design, and easy readability. Once you accomplish this trio, your infographic will be truly enticing. But why go to all this trouble when “plain text” will do the job? The answer lies in our brains. Over 90% of the information sent.....
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