Blog Posts

Blog Posts
Dec 2018

What investors and marketers need to know about content seeding

content seeding as a viable option for investors
Do you know how content finds the right consumer? Certainly not when it’s ejected without preparation, and out of the twelve people it bonks on the head only two are receptive to it. No. Instead, it pollinates through the magic of content seeding. Influencer marketing that subtly nestles branded content or products on appropriate platforms.....
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Blog Posts
Dec 2018

How AI has given content marketing a boost

content marketer and artificial intelligence shaking hands
Artificial intelligence (AI) has advanced by leaps and bounds ever since Alan Turing first asked the question, ‘can machines think?’ in 1950. A game changer in all major industries, including content marketing, AI is evolving the way companies conduct themselves in the market. So how does it really fit into the content marketing space? A.....
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Blog Posts
Dec 2018

Design creation: Retracing the steps from 2018

graphic designer working on marketing design
A wise man once said that “Good design is good business”. That wise man, Thomas Watson Jr., was tech giant IBM’s second president, and a political figure, American businessman and philanthropist. Since then, designers from all disciplines across the world have treated his statement as an adage, and several industries have caught up to the.....
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