Scatter Editorial Desk

What to expect from a Digital Asset Management Tool in 2021

Digital asset management
With the advent of the new normal, our life is glued to one screen or the other and digital advertising has received an impetus across the world. It is predicted that global digital advertising spend would be worth a whopping US$526.1 billion by 2024. So, you can also expect an increase in the adoption and.....
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Feb 2021

Best practices to enhance your marketing asset management

Digital asset managements
What is marketing asset management? As the name conveys, marketing asset management is the practice of organizing marketing collaterals such as drafts, presentations, logos, style guides, and reports in a central repository, in an easily accessible and distributable fashion. Why do you need marketing asset management in content marketing? As a content marketer, you must.....
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Feb 2021

Digital assets need more than a cloud drive. Here’s why

Digital asset Management
The shift to hybrid workplaces and remote operations has resulted in increasing adoption of cloud storage systems. According to research conducted by IDC in 2020, 64% of organizations are looking to spend extensively on the cloud. Some of the drivers behind the stellar growth of cloud storage include peerless accessibility, enviable flexibility, and tremendous cost-effectiveness......
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