Scatter Editorial Desk
Why 2019 was the year of moment marketing
2 min read
Leveraging current trends that your audience can easily connect to is known as ‘moment marketing’. It’s more about delivering the right message at the right time. Usually, brands that are spontaneous and quick to react to what’s trending on social channels tend to reap the benefits. While the cost factor is low, the ROI can be massive if you tap it right. However, being prompt has its shares of downsides as.....