Scatter Editorial Desk

Feb 2018

What a content marketing team should look like

An image showing the content marketing team - Content Marketing Team Scatter
A successful content marketing program requires a dedicated team of experts. Here’s who you need: Managing Editor :  One of the most critical positions in the content marketing team. An experienced storyteller who can strategise, write, and oversee content projects to ensure brand and tone consistency, publishing cadence and therefore drive business goals through content......
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Feb 2018

How to make the most of content marketing seminars

Content Marketing Seminar - Scatter
How many content marketing seminars have you attended? And has each one given you the insights and tips that you hoped it would? We always feel that some seminars are better than others. But, it isn’t only the organizer’s or the speaker’s responsibility to make the seminar worthwhile. You, too, can do your share of.....
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