Aug 2019

How to create memes that will help you win the Internet

Memes Concept
Technology is constantly evolving and will continue to do so for a long time. In this rapidly changing field, something we have begun using frequently are memes. Snapchat, Twitter, and Instagram allow us to share short and funny videos or images. If you’ve heard the famous quote ‘laughter is the best medicine’, you’ll know why memes have.....
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Aug 2019

Build a loyal youtube audience with these tips

Youtube Audience
Ever since it came on the scene over a decade ago, YouTube has revolutionized the way audiences consume video content. With over 1.9 billion logged-in monthly users, YouTube is the second most visited site after Google. Omnipresent in 91 countries and across generations, YouTube offers its viewers an unlimited supply of videos to choose from and watch. But for a.....
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Aug 2019

Tips to create a brand tagline that connects with audiences

Brand Tagline Concept
“Branding is what people say about you when you’re not in the room” –Jeff Bezos The terms brand and tagline are often used interchangeably today. Even though a tagline does not entirely define the brand, it is a step towards making a powerful brand identity. Which is why when you hear the lines ‘The Happiest.....
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Aug 2019

The four E’s of video content marketing to enhance your content strategy

Social media influencer. Food blogger creating content. Male chef holding blueberries, shooting video using camera on tripod.Video Content Marketing concept
With disruptive technologies and a surge in visual mediums of communication, it’s a given that video content will rule the marketing industry in future. As confirmed by the Cisco Visual Networking Index, video content is expected to make up 80% of all internet traffic by 2021. In this scenario, it becomes increasingly important to understand.....
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Aug 2019

How to build a content marketing team for your startup

Marketing Team
No matter which marketing channel you may talk about, content is at the center of it all. Content helps a brand reach out to its target audience and connect with them. A well-thought-out content marketing campaign can really help your startup gain the traction it needs. More than 70% of marketers say that content marketing increases.....
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Aug 2019

How webinars help your brand grow and achieve business goals

How webinars help grow your brand and drive business results
If you’re in the B2B domain, it is very important to establish your credibility and expertise. And crafting a B2B content marketing plan requires meticulous strategizing and execution while weaving together multiple ideas. Talking about different ideas, have you considered making webinars a part of your content marketing plan? According to this survey, 76% of B2B buyers relied.....
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Jul 2019

5 Sales metrics for B2B companies to drive more revenue

Sales Metrics - Content Marketing
The field of ‘sales’ is entirely metrics-driven. But instead of looking at sales through a peephole, you should look at it as a process. In other words, you should monitor various metrics that lead to a conversion instead of simply looking at the sales numbers. This will also help you identify gaps, if any, in the processes.....
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