Blog Posts

From the Don’t Rush challenge, Renaissance Painting, Buss It challenge to Vroom Vroom, different trends take the internet by storm every day. People across the world follow and participate in these trends. Given the captive audiences, these are a goldmine for brands to leverage to their benefit. So how do these viral trends convert into.....

A content management system or CMS enables companies to publish their content on the Internet. The main goal of a CMS is to make it easy for everyday users of technology to build websites and keep them updated without an in-depth understanding of programming languages or coding.  With a suitable content management system, marketers can easily create, edit, modify,.....

A wave of digital disruption has taken over the martech industry today. The rise of digital-first consumers, who seek personalized and empathy-driven services, has opened new avenues for customer engagement for the new–age marketers. Driving DCX (Digital Consumer Experience) has become a priority, as a digitally engaged customer is more brand loyal and likely to add 3x annual value compared to the average customer.  Martech innovations are.....