Blog Posts

Personalisation is an essential aspect of marketing across mediums, be it social media, emails, or even search engines like Google. According to a survey conducted by Infosys, more than 30% of consumers wished for a more personalised shopping experience. When we say personalisation, it involves collecting users’ data, categorising and grouping their likes and dislikes and serving.....

An industry that is expected to be worth $108 billion by 2021, Augmented Reality and Virtual Reality are technologies that are still lumbering through their innovative phase. As the AR and VR market mature, they also play a pivotal role in prepping the world of their many novelties that offer a more authentic user experience. Today, customers.....

Even though your clients know that content is the backbone, they might be unaware of how to align it consistently across touchpoints to present a unified brand messaging and identity. A content marketing workshop equips them with the right information and platform as it drastically cuts down on trial and error. Let the workshop up.....