Scatter Editorial Desk

Feb 2018

Planning to build a content marketing calendar? Read this first

Content Marketing Calendar Scatter
A content marketing calendar in its simplest form is a roster of content to be created over a period of time, in multiple formats and distributed to the target audience through multiple platforms. A content calendar benefits your brand in the following ways:  Ensures you don’t miss out on any relevant opportunity to create compelling content  Maps delivery channels to ensure the content is consumed by the target audience on different.....
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Nov 2017

Pro tips for writing great infographics

Writing Great Infographics for a Winning Strategy
Why infographics? Visuals are known to improve learning and retention by 400% 37% of marketers say that visual content is the most important form of content for their business Visuals make content 40 times more shareable 84% who’ve used infographics consider the medium effective Infographic production increases by 1% every day These numbers clearly show that visual.....
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Nov 2017

Why you need a branded content platform

Branded Content, Content Marketing Influencer Marketing
Yes, go ahead! Put all your eggs in one basket. I encourage you to. In fact, the best content marketing experts around the world encourage you to have all your content in one place, on one platform. Having a central hub for branded content is extremely important, and at this point, more and more brands.....
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