Blog Posts
Blog Posts
Aug 2020
Podcasts: The future of content marketing
3 min read
In a rapidly advancing world, people spend most of their time traveling. In India, there are those who daily spend more than two hours commuting from their homes to the office. They just sit in the metro, cabs, local trains, or their cars for these two hours every weekday. During this time, they prefer listening.....
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Blog Posts
Aug 2020
Image vs illustration: When to choose one over the other
3 min read
There is no doubt that a visual element adds volumes to a piece of work – whether it’s an ad, marketing collateral, an article, or a research paper. But using the wrong visual format can take away the impact of the content. So, the question is: what visual format should you use, and when? Let’s compare.....
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Blog Posts
Jul 2020
Content Marketing Ideas for your August Calendar
6 min read
Unlock 3.0. The race to creating a vaccine. Flattening the curve. Work from home. The past few months saw COVID-19 dominating the conversations at a global level. But as we enter the month of August, we find new events and trends coming into the spotlight. It marks the shift from uncertainty and fear, to hope.....