Blog Posts
Blog Posts
Jun 2020
Secrets behind building a world-class content marketing team
4 min read
This article was originally published on AdGully Looking for a versatile writer who owns content and has what it takes to lead a team of writers and editors. Sounds familiar, right? This and a few other traits are on the wish list of every marketer looking to hire a content resource for their budding content.....
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Blog Posts
May 2020
Content Marketing Opportunities for June 2020
12 min read
The month of June sees us transitioning from a summer state of mind to monsoon musings. Litchis and cherries replace mangoes, umbrellas replace summer hats, and a new academic year is welcomed. This time, the month also holds hopes of transitioning into a post-lockdown era as various industries begin to reopen operations. So, how are.....
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Blog Posts
May 2020
Marketing during a crisis: 6 Customer Touchpoints to focus
3 min read
Customer touchpoints are ways in which a business can interact with customers. Measures taken to control the spread of coronavirus have disrupted the free flow of people, goods, and services, so brands are reassessing their digital marketing strategies. Digital marketing often gets overlooked for smaller businesses, but maintaining communication and keeping consumers engaged during the.....