Scatter Editorial Desk

Content marketing ideas to drive conversations for July 2018

Hello july ice cream letters on blurred sky background - Content mrketing ideas to drive conversations in July 2018 - Scatter
From the petrichor emanating after the first bout of rain to talking about criminal cases where justice hasn’t yet been met, July comes with a host of content marketing ideas that can start the second half of the year on the right foot – preferably the one that doesn’t go into a muddy puddle. Show.....
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Jun 2018

Pro tips brands need to know about the future of storytelling

storytelling - a mother reading a story to her child
“Facts tell, but stories sell.” In a world where most of us are increasingly inundated with statistics, figures in the absence of accompanying narratives become meaningless. For content marketing, as in any other field, the story needs to be memorable to create brand value with customers. Thanks to rapidly growing audio-visual and virtual platforms, marketers.....
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Jun 2018

Social media marketing: 3 Reasons to use visuals on Twitter

twitter - a woman peeping through her fingers
There are a variety of social media platforms that are firmly focused on visual content, such as Instagram or Pinterest. You may think Twitter is more conversational than visual. However, you can also enjoy great success on that platform with visuals. This article will explain some of the benefits. 1. Ensure higher engagement levels on.....
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