Jun 2017

7 Ways To Increase Your Email List

Grow email
While social media marketing is one important way to communicate with new and existing customers of your small business, building an email list is still just as crucial. However, getting a large list of subscribers takes time and often leads to frustration. But getting more people to opt-in does not need to be that hard......
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Jun 2017

Ad Blocking got You Down? Five Ways to Monetize Your Blog without Annoying Ads

Block Ads
Nearly 200 million internet users worldwide use ad blocking software, making ad blocking a more common practice each day. While ad blockers may have cost the digital advertising industry more than 20 billion in 2015, your blog doesn’t have to suffer from an increase in ad blocking. In fact, it’s the perfect opportunity to employ.....
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Jun 2017

5 Landing Page Tools to Streamline Your Marketing Funnel Creation

5 landing page tools
While a landing page can refer to the entry point for a website, most marketers use the term to describe a page used to generate leads or pre-sell a product. Landing pages typically remove many of the distractions found on blogs and traditional websites, aiming to get visitors to complete a content marketing goal. The.....
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Jun 2017

Writing Welcome Email Subject Lines That Get Opened

welcome-mail-subject-line
When a new subscriber joins your newsletter list, you should send them a welcome email. It is the most important email you will send, as it is the email that subscribers are most likely to engage with. How do you make sure the engagement rates are as high as possible, though? The following content marketing.....
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Jun 2017

How to Be Authentic in a Sea of False Stories

authenticity-amongst-fake-news
Unfortunately, fake news is popular. It raises eyebrows and creates interest, which is what its developers want. However, their needs aren’t the same as yours. They don’t care if they have a fast turnover of readers. You, though, through your content marketing efforts want regular readers who become long-term clients. Attracting a solid customer base,.....
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May 2017

Casual fans to passionate followers : Powerful Brand Publishing

With Scatter brands can convert a fan to a follower
It is very difficult to acquire a fan, even more difficult to convert that fan into a follower; but it is most difficult to keep a follower interested in your brand over a long period of time. Where most traditional marketing mediums have faltered, content marketing emerges triumphant. Using the right brand publishing tactics, it is.....
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Talking Points for your Content Calendar for May 2017

may-content-marketing-ideas1
May is about parched throats and tan lines. May is about staying hydrated. May is about juices, buttermilk, cold coffee, and iced teas. May is when 20:20 cricket reaches its grand finale. May is about football action. May is about air conditioners and coolers. May is about higher electricity bills. May is about swimming and.....
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What did we learn this month?

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