Jul 2019

The perfect blueprint for organising a content marketing workshop

Content Marketing Workshop
Even though your clients know that content is the backbone, they might be unaware of how to align it consistently across touchpoints to present a unified brand messaging and identity. A content marketing workshop equips them with the right information and platform as it drastically cuts down on trial and error. Let the workshop up.....
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Jul 2019

Tips to prepare for a panel discussion at a content marketing conference

Panel Speaker on Stage Presenting Vision and Ideas. Conference Lecture Hall. Blurred De-focused Unidentifiable Presenter and Audience. People Attendees. Business Technology Event. Debate Discussion. Concept - Panel Discussion - Content Marketing Conference
Dale Carnegie once said, “There are always three speeches for everyone. One you actually gave, the one you practiced and the one you wish you gave.”  Living by this thought during a panel discussion can help you accomplish ideas you desire to convey. The purpose of a panel discussion at a content marketing conference is.....
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Jun 2019

5 Ways email signatures helps drive revenue for your organization

Businessman Signing on Email Signature Concept
Times are changing and so are mediums of communication. But even today in the business sphere, emails play a critical medium of conveying messages to one another. Did you know that 205 billion emails are sent and received each day on an average? While mail content can often be ignored or forgotten, signatures are not......
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Jun 2019

Golden rules for a perfect follow up post a marketing proposal

Phone receiver in hand. Follow up calls to drive revenue
Imagine this, you’ve delivered a fantastic sales pitch, you could feel the lead warming up to you, and your gut says they’re likely to convert. They promise to discuss the offer internally and get back to you. So you wait for their call… and you wait… and you wait some more.  A lot has been.....
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Jun 2019

What is the future of content marketing in the space of videos?

Woman hand using modern laptop computer to connect with live streaming videos on social network
If a picture is worth a thousand words, then a video is worth millions. This old English saying has been tweaked to exhibit the reality of the digital world today. Telling is no longer enough. You need to show too, and that’s where video steps in.  As the landscape of content marketing is changing, your.....
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Jun 2019

Youtube Trends to look out for to maximise your content reach

young girl pointing at a movie playback button. Concept - Youtube Trends
From becoming the second-largest search engine to transforming the way people discover information, YouTube is one of the fastest-growing video platforms in the world.  The platform has over 1 billion unique monthly visitors that stream hours of content every single day. Some videos end up becoming viral, while the rest get shunned away as short-lived.....
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Jun 2019

Creating video content for IGTV? Make sure it passes this checklist.

Woman holding a phone with Instagram IGTV video - Image
When you think you’ve got the hang of Instagram, here comes a brand new-revamped version. Thus, leaving you clueless on how to maximise its use for your business. But like it or not, Instagram’s new long-form video content feature-IGTV is revolutionising the way people consume content on the app. Unlike Instagram stories, IGTV videos allow.....
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